The most common complaint from radio personalities around the world is, "I don't get enough feedback from my PD." You don't want to be one of those program directors. That's why you need this.
The title says it all. Don't take our word for it. Check out the audio reviews of other customers. You've already trained (and trained and trained) your staff in "closing techniques." This will give them an extraordinary education in opening techniques!
Your staff has been taught to sell radio advertising. This will teach them how to advise your clients on what it takes to create an effective advertising campaign?